AI-Powered Email Marketing Campaigns
Location: Virtual / Remote
Duration: 3 to 6 months
Key Responsibilities
- Assist in planning, creating, and scheduling email campaigns using data-driven tools for segmentation, timing, and personalization.
- Develop engaging content (subject lines, copy, graphics) optimized through A/B testing and predictive models.
- Manage and update email databases using audience segmentation and CRM systems.
- Analyze campaign performance using analytics platforms to track open rates, click-through rates, and engagement metrics.
- Conduct A/B testing with machine learning algorithms to enhance campaign effectiveness.
- Collaborate with the marketing team to align email strategies with broader digital outreach and business goals.
- Utilize tools for personalization, retargeting, predictive send timing, and investor-focused promotional content.
Requirements
- Pursuing or recently completed a degree in Marketing, Communications, Business, or a related field.
- Strong written communication skills tailored for personalized messaging.
- Familiarity with email platforms and marketing assistants (e.g., Mailchimp, HubSpot, ChatGPT).
- Analytical mindset with interest in campaign performance tracking and behavior modeling.
- Detail-oriented, organized, and eager to explore emerging marketing automation tools.
Benefits
- Gain hands-on experience at a globally recognized tech and marketing company and learn practical applications of automation, analytics, and personalization in digital outreach.
- Receive 3 certificates upon successful completion.
- Work remotely with a flexible schedule while gaining global exposure.
- Boost employability in fast-growing areas like marketing automation, growth strategy, and personalized communications.